Our happy hour fact to amaze your drinking buddies with.

Buying experiences, as opposed to material possessions, leads to greater happiness.

Participants in a recent study were asked to keep a log of all of their purchases and to answer questions about how they made them feel. Regardless of the amount of money they had spent, experiential purchases ended up trumping material ones in creating well-being.

The study's authors speculate this is because activities like vacations and dining out tend to involve others, so when we pay for them we spread the good vibes and reap the benefits of social connectedness. They also argue that while we soon get tired of stuff, the pleasant memories that experiences generate can last a lifetime.

Finally, the sociological evidence men needed to justify dropping tons of cash at the strip club.

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