Ryan McKee, Asylum's resident genius, analyzes the latest Internet trends.

Online trend analytics show that people want to know whether Santa has begun his journey yet. The answer lies at NORADSanta.org, which uses Google Earth to track Santa's whereabouts every five minutes.

Trend investigator Ryan McKee, a great admirer of Kris Kringle, has tracked Santa's flight paths over the years. He has analyzed the patterns for efficiency and is now ready to formally recommend that the jolly sleigh jockey consider a more efficient route based on current events and cultural trends ...