Robin Hood Russell CroweWhile we have yet to see the latest film version of Robin Hood, our friends at FilmDrunk did. They were forced to tag the Russell Crowe / Ridley Scott collaboration with an emphatic thumbs down.

On the business end, however, "Robin Hood" took in $36 million in North America during its opening weekend, failing to unseat "Iron Man 2," which is beset with its own plot problems, for the number one spot.

In fact, it's been a few years since a Russell Crowe film has met, let alone exceeded, box office expectations. Since Crowe is without a doubt a top-notch actor, the question becomes this: Is his unattractive personality what's turning off mass audiences?

Crowe was his typical pissy self when promoting "Robin Hood," and one suspects if the film was fronted by another big-time movie star -- for example, if Johnny Depp switched over to green tights -- there would have been a better vibe surrounding the whole project.

Crowe is far from the only talented jerk in Hollywood -- but then again nobody is depending on Sean Penn for boffo openings. Could it be that Crowe just doesn't have the personality to continue as a box office rainmaker?

Can Russell Crowe still carry a blockbuster?
No -- his unpleasant personality turns off mass audiences361 (45.6%)
Sure -- he just needs to find the right script431 (54.4%)